Real SEO Results. Profit Optimization done right

Seeking excellent real SEO results but disillusioned with claims of "guaranteed first page placement!" and other such tom foolery? So are we. We prefer things to be Harmonious. And it's our suspicions that over promising and under delivering are not paths to harmonious business partnerships. Clear strategies and execution plans are the ties that bind.

Search Engine Optimization is as much a discipline as it is a technique. It is imperative to fully comprehend the nuances and potential issues involved with achieving your direct marketing and branding business goals and how search plays into that. Concomitantly, a search marketer must almost innately know what techniques will play best based on the market being targeted. If your going after social media and blogs, you must always remember to ping all of the blogs on your list after each and every update. This is critical tactic for social media marketing is not as critical for SEO. For SEO, you may want to insure your TTL (Time To Live) on your domains are set to 5 minutes for the internet name servers to insure constant updates.

SEO Profit Optimization

So what is the goal of Search Engine Optimization? If you hear anything other than profitably drive conversion through your website via keywords, you’re not speaking to a credible SEO marketer. If you hear “To drive traffic to your website” and that’s all you hear, you’re not being told the whole story and/or you’re speaking to someone that may not know it.

For ten years and counting, the lead consultant at Harmony Technologies has worked on SEO campaigns for some of the best, most well run, and biggest companies in the United States. We have experience with top international, global companies as well. And the culture of search, both paid and organic search, that has always been inculcated in Harmony Technologies is that of SEO / search profit optimization. Simply put, we view the holy grail of search as conversions, i.e. sales. Otherwise, what’s the point?

While it’s great to have you on the first page for 2 - 3 really competitive terms that don’t convert well, Harmony Technologies would much rather have you rank on the first page for 35 – 50 terms that convert like gangbusters. Our SEO KPI’s (Key Performance Indicators) can always be based on and take into account monetary goals. Because again, if it’s not about making you more money and profits via the search channel, what’s the point?